The logo of every great business is the first representation of the company itself and the products and services it offers. And it's not just a first impression, it's the single, lasting association you want to maintain in the minds of your customers. If you are looking to go from a decent logo to a memorable one, here are a handful of useful tips to keep in mind. Morph Two Ideas Into One One of the best techniques to use for upgrading or … [Read more...]